Us online dating market
Playing cupid on the internet can be a lucrative business.
In 2015, IBISWorld valued the dating industry in the US alone at US billion.
Match Group, the online dating behemoth that owns the wildly popular Tinder, as well as other matchmaking companies such as Ok Cupid, and Plenty Of Fish, raised almost US0 million in its initial public offering late last year.
Based on the IPO price, the group has a market value of about US.9 billion.
Using your Facebook profile and GPS location, it could find you a mate – or at least a date – with the simple swipe of your mobile phone.If you've tried online dating, you've got lots of company. The online dating market has grown fiercely competitive.In March 2015, 49.25 million people had tried online dating in the U. Let's find out how popular online dating is, who's doing it, why they're doing it, and how people feel about it. According to , over 2,500 online dating services are based in the United States, with roughly 8,000 competitors worldwide.About 1,000 new online dating services open each year. As Internet usage has grown, so, too, has online dating.Thanks to the Internet and social networking sites like Facebook, online dating has become an unstoppable juggernaut.